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Incus Artist Metalworks collaboration photo shoot
The last two weekends I spent up in the mountains near Reno, NV and Murray, Utah directing a couple commercials for Incus, a jewelry company launching a series of athlete artist collaborations. Since action sports are my specialty, I was right at home with the motocross and BMX riders were were working with. We had one-on-one access to the rider’s trails, studios and garage’s to shoot a video piece that told the story of each artist in the context of their sports and day to day lives. Shot on all HD, these gritty and graded artist vignettes are really something special. More to come on this on-going artist series. Still photos were part of the project for their new online store and point of purchase kiosks.


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